CP AXTRA’s ‘Makro-Lotus’ Wins Best Brand Performance on Social Media at the 13th THAILAND SOCIAL AWARDS

Bangkok, 3 March 2025 – “Makro-Lotus's" under CP AXTRA Public Company Limited, has received the "Best Brand Performance on Social Media" award in Hypermarket and Supermarket category at the 13th THAILAND SOCIAL AWARDS, organized by WISESITE (Thailand) Company Limited. The performance was measured using statistical data from over 2,500 brands, evaluating both quantitative and qualitative aspects. The assessment was divided into two main parts: the brand's official account (Owned Media) and other social media channels where the brand was mentioned, including media outlets and influencers.

This achievement reaffirms Makro-Lotus's leadership in the retail industry, showcasing its commitment to creating a unique customer experience through social media and highlighting its outstanding online performance throughout 2024.

This year, Lotus's won the Best Brand Performance on Social Media's award in the Hypermarket and Supermarket category for the second consecutive year, while Makro was also recognized in the same category. This achievement underscores their position as Thailand's leading wholesaler and retailer, successfully strengthening brand awareness and engagement across social media platforms.

Makro-Lotus's continues to enhance customer connections in the digital age by leveraging social media to support its business growth. Through diverse marketing campaigns, the brands effectively engage consumers while consistently elevating content creation to maximize awareness. This success reflects the commitment of both Makro and Lotus's to delivering high-quality, impactful content that builds brand awareness and meets the needs of consumers on social media.

#CPAXTRA #makro #Lotuss # #ThailandSocialAwards #TSA13